Iain Jacob
Iain Jacob
Iain Jacob has been a key executive on the SMG Global team. He expanded SMG's business throughout the Europe/Middle East/Africa network and revolutionized the multi-national client practices in his previous role as CEO, EMEA. When Laura Desmond created the pioneering role of President, Dynamic Markets, she called upon Iain for his impressive leadership skills and ability to maintain and find growth in markets where SMG has already established a strong footing. In this position, Iain oversees all dynamic markets, which are categorized by | their size and state of development rather than geographical location. Though his objectives are lofty -- focusing on SMG's most influential blue-chip brands -- Iain has already proven skilled at the role, as he works to raise the standard of how a global media agency is structured. Iain gained leadership experience as one of the founding members of the media department within Bartle Bogle Hegarty (BBH), Motive. Motive merged with Starcom, affording Iain the opportunity to influence SMG's approach and offerings ever since. |