 |
|
 |
 |
|
our network
starcom
Starcom is a full-service global media division of SMG, with world-renowned
expertise in communications strategy, media buying and consumer research --
leveraged on behalf of some of the world's smartest marketers. In pursuit of
deep consumer connections for clients' brands, Starcom also activates
integrated campaign management, response media, digital communications,
multicultural services, branded entertainment, mobile contact, social
networking, sponsorships and beyond. mediaVest
New York-based MediaVest meets every market challenge with an adroit
combination of art and science, people and talent. It produces content,
creates innovative media partnerships, and invests in the technology and
data analytics that inform clients and continually redefine the
marketplace. mv42°
Multicultural media agency Forty-Two Degrees at MediaVest (MV42) is part of
the SMG Multicultural family, which also includes Chicago's Tapestry. Based
in New York to align with general market counterpart MediaVest, MV42 focuses
consumer programs on Hispanic, African American, Asian American and emerging
market strategies. "Forty-two degrees" is a reference to the
specific angle at which sunlight is refracted in a prism to create the
colors of a rainbow. tapestry
A full-service operation aligned with Starcom, Tapestry specializes in
understanding and communicating with Hispanic, African American and Asian
American consumers through innovative advertising, media planning and
buying, promotions, public relations, research and direct marketing. pixel
Pixel is a boutique interactive agency nested inside SMG. It has a fanatical
passion for art and technology in the digital space. Its goal is to help
clients carry on meaningful brand conversations with the people they want to
entertain or inform. smg performance marketing
SMG Performance Marketing (SMG PM) provides performance-based solutions for
clients, leveraging all channels — online and offline — as well as business
analytics and marketing consultation. Launched in 2008, SMG PM embraces an
open source and collaborative model and includes business units SMG Search
(search marketing), Halogen (direct response) and SMG Directory Marketing
(local performance marketing) and PM Strategy and Analytics. SMG PM provides
better branding, better performance, better results. smg directory marketing
SMG Directory Marketing is one of the nation's leading specialist agencies
for the planning, buying and creative development of both print and online
directory marketing. SMGDM leverages brand potential via yellow pages and
emerging online media--connecting clients with consumers at a point when
they are ready to buy. smg search
Specializing in paid and natural search, this consumer-driven search
marketing agency places emphasis on fluid integration between search
activity, holistic contact strategy and industry-leading technology.
Anchored with SEM and SEO expertise, SMG Search is comprised of marketing
professionals who leverage search to create unique connections online that
captivate consumers and generate business for clients. halogen
Halogen provides clients with state-of-the-art media planning,
implementation and analysis designed to maximize sales overnight and build
dominant brands over time. spark
Spark Communications — a full-service media agency with a
client-centric approach — is a nimble organization by design. We serve
some of the world’s most dynamic and transformative brands and are
able to make rapid changes in our process and strategies to meet our
clients’ changing needs. Spark Communications was created in 1999 (as
StarLink Worldwide) and is an agency dedicated to exploring new ways to
create meaningful connections in the rapidly accelerating communications
environment. With our flexible service model, Spark is uniquely configured
for the speed and agility necessary to win in today’s evolving media
world. Our highly responsive level of service and top-notch creative media
solutions can only come from an agency with our mindset. |
| ©2007 | Privacy | Sitemap | Flash Version |
